Website Redesign on the Horizon? 25 Free Resources to Help You Prepare

By Jenna Christensen | October 2015

Is your company in need of a website redesign? We've compiled the best of our own content in one place to help you prepare for the project and get caught up on the latest in the digital world. 

Before diving in, I encourage you to grab a free copy of our 10-step redesign ebook. It lays out the ten steps you should take to prepare for the project. You can then use the posts below to dive deeper into each subject.

Meet your audience where they are 

You need to understand AND prioritize your audiences before understanding the functionality and content needed on your new website.We encourage building in-depth audience personas, check out our tips below.

9 Steps to Understanding Your Users

Using Personas to Guide Effective Web Design

Audience Interviews Help Dictate User Paths and Homepage Design [CASE STUDY]

Content is queen

It's no secret that content is the most important part of the online experience. We take a four-pronged approach to content here at ArcStone - keep as is, leverage, consolidate or remove. Here are a few posts and tools to help take stock and re-organize your content.

6 Essential Content Questions Before Your Website Redesign

Is Your Website a Monster? It's Time for a Content Audit 

Content Writing Hacks for Busy People 

Design for dummies

The rise of mobile and interactive websites has changed the game. Check out the latest trends and advice from our designer, Kathryn.

The Benefits of Growth-Driven Web Design

Notes from a Designer On Web Design Trends 

Why "Above the Fold" Shouldn't Guide Your Website Design

More Than Just Content: How to Design a Great Landing Page

Shore up your analytics 

There's nothing much worse than logging into your analytics to find out that things haven't been set up properly. A lack of data or insights to draw from can make a redesign difficult. Ensure things are set up and tracking properly so that your new web design is based on real data, not just instinct.

Your Guide to Google Analytics [Free Ebook]

Google Analytics Set-Up & Best Practices

Google Analytics 101: Standard Metrics to Watch 

Event Tracking & Virtual Page Views

Three Things You Can Do Today to Improve Your Website Tomorrow

SEO is still a thing!

There is no doubt SEO has changed since youlast redesigned your site. See our latest thoughts on ranking factors, keywords, trends and more.

What to Know About SEO Before Your Website Redesign [Includes Ebook]

Modern Keyword Strategy: A Guide

The Silent Hand of SEO 

The great agency search

In my opinion, the #1 key when finding the right agency partner for your website redesign is culture fit. Read more considerations and get an inside look at the our agency from the newest ArcStonian, Chloe.

Writing a Better Website RFP 

5 Considerations When Choosing a Web Agency 

Choosing a Digital Marketing Agency: My First Week at ArcStonewebsite-redesign-resources

Tools, tips & tricks 

Great tools and hacks can bring your redesign prep to another level. Here are apps and tricks we've used to increase our efficiency. 

Pros and Cons of the Sitemap Building Tool, Slickplan

Digital Marketing Lessons on Demand | An Introduction to Primer by Google 

Affinity Diagrams: Hands-On Content Organization

Example of a Content Development Strategy with Trello

Target Your Market: How to Win the Internet with Google Trends

While you're here, download our 10-step redesign blueprint below.

Topics: Web Design

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