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Digital Marketing & Strategy

Strategy, adaptability, transparency, and hard work.

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Impactful Digital Marketing Services

Based in Minneapolis, we’re a team of niche experts committed to service and craftsmanship. We know your needs and goals are unique and require a unique approach.

We’re different from most digital marketing agencies out there because we have decades of technical expertise. In other words, a little code isn’t going to scare us. When you partner with ArcStone, you can rest easy knowing that we’ll have your best interest in mind.

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SEO

Search Engine Optimization is the practice of increasing the quantity (and quality) of traffic to your website through Google and other search engines. SEO is an ever-changing discipline involving a blend of on-page, off-page, and technical work. 

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SEM

Often confused with SEO, Search Engine Marketing is the practice of gaining website traffic by buying ads on search engines. Platforms like Google Ads, LinkedIn, and Facebook can drive traffic to your website in hours. 

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Social Media

Your customers are already on social media so if you’re not connecting with them on social media platforms like Facebook, LinkedIn, Instagram, Twitter, and Pinterest, you’re missing opportunities. Social media marketing involves creating and sharing content on social media networks to help achieve your organization’s goals. 

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Content Creation and Production

You’ve probably heard the saying, “content is king.” Well, it’s true. Good content is critical to your success. Think of your content as the hub of what you do online. Content is integral to all aspects of digital marketing from SEO, marketing automation, social media, and more. 

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Marketing Automation

Harnessing the power of automation can take your digital marketing to the next level. We’re a Hubspot Gold Partner which means we can get your campaigns up and running in a jiffy. 

ArcStone Video Production Services

Video Production

A video is worth a thousand words. Video is essential for storytelling, explaining complex processes, and sharing vital information. Use video to improve engagement, reach new customers, and more.

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Email Marketing

Email marketing is an effective strategy for engaging your community and converting prospects into customers. Whether you're sending out your organization's newsletter or using advanced features like segmentation, automation, or personalization, email is an effective, inexpensive strategy.

Organizations We Help Promote & Market

BlueSky Online School Case Study

BlueSky Online School

BlueSky Online School

BlueSky Online School, one of Minnesota’s first virtual schools serving students in grades 7-12, engaged with ArcStone to strengthen their brand, build engagement, and increase student enrollment. ArcStone began by interviewing students, parents, and staff to create detailed personas. 

The personas guided our website design resulting in a WordPress website and blog that not only meets the need of BlueSky’s core audiences, but also serves as a hub for SEO, paid campaigns using Google Ads, and social media initiatives to build a strong community.

Hunger Solutions of Minnesota

Hunger Solutions of Minnesota

Hunger Solutions of Minnesota

Hunger Solutions of MN wanted to promote its Helpline campaign. The nonprofit organization, with the mission of ending hunger in Minnesota, qualified Google’s nonprofit program and had secured a grant to promote its Helpline campaign. 
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Hunger Solutions MN engaged with ArcStone because they lacked the expertise and time to do the setup and management. ArcStone worked with HungerSolutions to create a WordPress website, devise a strategy using paid social, Google Ads, and Ad Grant campaigns to work together to phone calls, chat sessions, and contact us submissions.

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