Digital Marketing Strategist

Lisa Hirst Carnes | January 2020

ArcStone is looking for a digital marketing strategist. This position is multifaceted and is an excellent opportunity for the right person. Your day-to-day work involves meeting/communicating with clients, creating and managing paid advertising campaigns, conducting SEO and SEM audits, setting up, wrangling, and interpreting data, and managing miscellaneous marketing projects. 

You must be a strong communicator, both verbal and written. Collaborating and working with other team members is key for this position.

We’re looking for a team member who:

• Is able to manage multiple accounts and handle high-touch clients
• Is excited about digital marketing and is a curious learner
• Is able to easily “switch gears” and adept at juggling multiple tasks
• Is organized and can execute tasks in a timely manner
• Can contribute to a positive, collaborative environment

Does this sound like you?

• 3+ years of full-time experience with proven results in paid advertising, data and analysis, SEO, and inbound marketing principles
• Strong experience developing and executing paid strategies in Google Ads and Facebook Ads (Experience in Bing Ads, LinkedIn Ads, and Outbrain platforms is a plus)
• Thorough understanding of web metrics, digital analytics and the ability to set up accounts, compile, analyze and interpret data
• Experience with Google Analytics, Google Search Console, Google Tag Manager
• Agency and HubSpot marketing automation platform experience (preferred)
• Ability to present and explain technical concepts to non-technical people
• A strong willingness to learn, evolve and meet deadlines
• Team player attitude and optimism
• Play well with dogs (our office building is dog-friendly)
  

What You’ll Get:

• Competitive benefits and PTO package
• Path for advancement
• Awesome office space on the Greenway in Uptown, Minneapolis
• Stocked kitchen and good coffee
• Overall flexible and positive work environment

Providing a diverse and inclusive workplace where we learn from each other is paramount to us at ArcStone. We welcome people of different backgrounds, experiences, talents and perspectives. We are an equal-opportunity employer and a fun place to work. As an FYI: we have a dog-friendly environment. 

Please email your resume with a cover letter explaining why you are interested in this job to hiring(at)arcstone.com. Also include the name of the last book you read, something you would be happy doing every single day for the rest of your life, and what inspires you.