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March 27th, 2013
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FILED UNDER Development

At this very moment, an ArcStone client is in the conference room being trained on how to use the content management system (CMS) for his new web site, which will go live in just a few short days. These trainings are a regular occurrence here, and it got me thinking that blog readers might be [...]


March 14th, 2013
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FILED UNDER Culture, Design, Development, Gaming, Marketing

Imagine you are the groundskeeper for a public park, and you have a problem: despite plentiful, conveniently placed garbage cans, your visitors still throw their trash on the ground. You add more trash cans: nothing changes. You huff and puff about personal responsibility, civic duty and the common good, but it gets you nowhere.  The [...]


March 8th, 2013
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FILED UNDER Culture, Development

Happy International Women’s Day! Since the early 1900s, International Women’s Day has been one of America’s most celebrated holidays. Well, okay, that’s a lie. International Women’s Day is just a regular day for most people. However, this year, conversations about International Women’s Day have followed a new theme, and it’s one we love here at [...]


March 6th, 2013
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FILED UNDER Development, Marketing, Tips

We’ve written about structured data and leveraging authorship to improve online visibility on the ArcStone blog before (here!), but we thought we’d do a brief step-by-step guide to simplify the process. First, a little context: authorship connects authors to their content and helps establish credibility while building a body of work on the web. Using [...]


December 31st, 2012
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FILED UNDER Culture, Design, Development, Marketing, Reviews, Tips

Here at ArcStone, we love writing for or blog. But finding the time is never easy! However, when we did have the time in 2012, we came up with a couple neat ones. In case you missed them, here’s a recap of our 5 most popular blog posts of 2012. They’re all over the board! [...]


December 13th, 2012
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FILED UNDER Design, Development, Reviews

24 Ways is an annual web design and development blog series that I like to follow. There is a new post every day until Christmas, so it’s like an advent calendar for web geeks. The topics range from user experience to code, so there is something for everybody. Check it out.


November 20th, 2012
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FILED UNDER Design, Development, Reviews

For the last couple weeks I’ve been working on my first commerce site here at ArcStone. The platform we chose for this project was BigCommerce, which, as far as I understand, is the best option. Since I work mostly on WordPress sites, I like that BigCommerce has similarities to the way that WordPress is set [...]


November 19th, 2012
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FILED UNDER Development

In the last 2–3 years HTML5 has emerged as a new standard in web technology. HTML5 introduces new semantic HTML elements (e.g. <header>, <article>), and redefines non-semantic elements considered to be off limits in XHTML. Take the <b> element for example. In XHTML, <b> is considered presentational markup and should be replaced by the more [...]


November 9th, 2012
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FILED UNDER Culture, Design, Development

I’m a huge Bill Evans fan so I will take any opportunity I can to listen to him play and share his music.  I was delighted to find him talking about his creative process in a way that dovetails perfectly with a cultural attitude predominant at ArcStone – strive to create a rock-solid, simple and [...]


October 18th, 2012
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FILED UNDER Development, Tips

When I first started going to college for web design in 2007, there were definitely different web practices that I was being taught that have all but gone the way of the buffalo: using tables to layout sites, HEAVY flash usage, putting classes on almost all elements instead of using descendants, animated gif backgrounds (just [...]