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July 11th, 2014
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FILED UNDER Friday Five

1. Free Piano Concert – No need to be asked to be put on the list this time. Aspiring young pianist Dylan Spoering is inviting you to attend his piano recital that will take place on his front lawn. The musician was spotted outside his house promoting and asking anyone that passed to attend, so […]


July 9th, 2014
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FILED UNDER Culture, Social Media, Tips

Remember the early days when “liking” a Facebook page meant you would get all of their posts in your newsfeed? Have you been noticing that some of your Facebook page posts don’t get as many hits as it used to? The platform has slowly been changing its algorithms — for a few years now without […]


July 7th, 2014
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FILED UNDER Marketing

The world, these days, is obsessed with “hacks” that somehow make life simpler, processes quicker, and people generally happier. They are running rampant on the Internet (just open Pinterest and you’ll see what I mean). I’m going to hop on this gravy train for a moment here and give you busy people of the world […]


June 30th, 2014
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FILED UNDER Marketing

As I was surfing my Twitter feed the other today, I came across this article: “22 Brutally Honest Landing Page Critiques” by Unbounce, a service for marketers that lets you build a landing page yourself, without a web designer. I found this article to be, well, pretty awesome. Here’s why. 1. The catchy headline. There’s […]


June 24th, 2014
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FILED UNDER Marketing, Tips

Bloggers and writers love Pinterest. Not only is it an easy medium to get content out to people, it’s also an awesome source of inspiration and a fabulous one-stop-shop for creative ideas. You could get lost for hours on Pinterest. So how do you make a pin that will be engaging and go viral? We put […]


June 20th, 2014
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FILED UNDER Friday Five

1. Rain Survival – Agh! The Midwest has been hit with a deluge of rainfall over the last week — each day has not passed without some rain — so make sure you are aware of flash flooding. If it’s not that severe, basements can easily flood, so be prepared with a sump pump. This […]


June 16th, 2014
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FILED UNDER Design, Tips,

The world of web design is always evolving, and as mobile usage grows, the focus of many design trends is simplicity and efficiency. We’ve pulled together five of our favorites for you: 1. More scrolling, less clicking. Scrolling is easier then clicking. Swiping is more fun than tapping! Keep your site easy to use on desktop […]


June 17th, 2014
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FILED UNDER Marketing, Social Media,

LinkedIn advertising is [in my opinion] one of the most undervalued forms of paid online advertising out there. Although nearly all companies have their own page, few utilize the targeted advertising portal despite the fact that millions of people consume content on the network daily. Users already trust LinkedIn to provide valuable, relevant content related to their […]


June 13th, 2014
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FILED UNDER Friday Five

1. Honey Moon – Happy Friday the 13th! For those who are superstitious, grab a lucky rabbit’s foot. Tonight a full moon called the Honey Moon will make an appearance. It’s called “honey” because it will glow yellow through most of the evening — more so than any other time of the year. No need for […]


June 11th, 2014
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FILED UNDER Marketing

You have a list of emails and you’ve chosen an email marketing service. Now what? How do you actually start an email marketing campaign that’ll drive leads and conversions? That’s the million-dollar question. Everyone gets such a large number of daily emails, so it can be incredibly difficult to create one that stands out. However, […]